Creating a Dialogue With Consumers Through Connected Products

At BoF VOICES 2024, Michele Casucci — founder and general manager of Certilogo — convened a group of global fashion and luxury leaders to...

In an Angry Society, ‘Gentle Outrage’ Packs a Marketing Punch

That campaign from The Ordinary was such a clever — and chaotic — flex. Affordable skincare meets affordable groceries? It’s giving anti-influencer energy, and...

Saks Wanted to Clear the Air With Brands. The Plan Backfired.

Tensions Escalate Between Saks Global and Its Brand Partners Over New Payment Terms Relations between Saks Global and the thousands of brands it stocks in...

Must Read

Tariffs Won’t Kill Fast Fashion, But They Might Kill Sustainable Fashion

As tensions rise in America's escalating trade war, some have viewed it as an opportunity to curb the overconsumption of cheap goods. The logic...

How Much Does Sneaker Innovation Matter?

Striking the Balance: How Brands Can Make Performance Technology Accessible to Shoppers In today’s world, where innovation and technology evolve at lightning speed, it can...

Millions of Luxury Products Have Digital IDs. Is Anyone Using Them?

The Future of Fashion: Virtual Identifiers and Their Impact on the Consumer Experience As the fashion industry prepares for upcoming regulatory changes, brands are increasingly...

Just for Mom

Creating a Dialogue With Consumers Through Connected Products

At BoF VOICES 2024, Michele Casucci — founder and general manager of Certilogo — convened a group of global fashion and luxury leaders to...

How Fashion Learned to Love The Real Housewives

Absolutely — The Real Housewives may have started as reality TV gold, but now it's a fashion-adjacent powerhouse with major marketing potential. Their transition...

Big Brands Banned Fur. Why Is It Back on the Runway?

In a fashion twist that’s equal parts cozy and cutting-edge, the luxury sector is fully embracing the return of fluffy fashion — but this...

Saks Wanted to Clear the Air With Brands. The Plan Backfired.

Tensions Escalate Between Saks Global and Its Brand Partners Over New Payment Terms Relations between Saks Global and the thousands of brands it stocks in...

Health

Just for Dad

Hudson’s Bay to Begin Liquidating Most Stores on Monday

Ontario Court Approves Retailer’s Proposal to Liquidate Stores Amid Restructuring Efforts In a significant development on Friday, an Ontario court approved a proposal from a...

Adoption & Foster Care

What Users Need to Know About China’s RedNote App

As the looming possibility of a TikTok ban in the U.S. sends shockwaves through the creator economy, one social media platform is seizing the...

Family

Making Sense of This Week’s Big Fashion Bankruptcies

Forever 21 and Hudson’s Bay: Retail Liquidations That Could Have Been Avoided This week, news that two major retailers — Forever 21 and Hudson’s Bay...