Big Brands Banned Fur. Why Is It Back on the Runway?

In a fashion twist that’s equal parts cozy and cutting-edge, the luxury sector is fully embracing the return of fluffy fashion — but this...

Would You Let an AI ‘Agent’ Buy Your Next Handbag?

The Future of E-Commerce: How AI Agents Are Set to Transform Online Shopping As artificial intelligence continues to evolve, the next frontier in the tech...

Op-Ed | Louis Vuitton Needs Noughties Nostalgia and Taylor Swift

LVMH's Q4 Sales Beat Forecasts — But Is the Magic Fading? Luxury behemoth LVMH surprised analysts with stronger-than-expected sales growth in the fourth quarter, signaling...

Must Read

Is ‘Clean’ Fashion About to Have a Moment?

As clean beauty continues to captivate consumers with its focus on natural, skin-friendly ingredients, a new trend is emerging in the fashion world: skin-kind...

Creating a Dialogue With Consumers Through Connected Products

At BoF VOICES 2024, Michele Casucci — founder and general manager of Certilogo — convened a group of global fashion and luxury leaders to...

Poor Payors: Assessing the Storm Around Saks

The department store operator’s letter to brands is a sign of a growing power imbalance in the wholesale market that increasingly favours big retailers,...

Just for Mom

Aritzia: Redefining Shopping One Store at a Time

Aritzia’s Remarkable Transformation: From Modest Beginnings to Hypergrowth Not too long ago, Aritzia was a modestly known womenswear brand offering elevated workwear staples, with a...

Why Fashion Is Maxing Out on Minimalism

The Row and the Rise of Women-Led Minimalist Brands: A New Wave of Fashion Entrepreneurs The fashion world is witnessing a shift. While the industry...

What Happened to France’s Anti-Fast Fashion Bill?

The French Senate has yet to act on a proposed 'sin tax'-style penalty aimed at fast fashion, despite the fact that the bill was...

Making Sense of This Week’s Big Fashion Bankruptcies

Forever 21 and Hudson’s Bay: Retail Liquidations That Could Have Been Avoided This week, news that two major retailers — Forever 21 and Hudson’s Bay...

Health

Just for Dad

How Fashion Learned to Love The Real Housewives

Absolutely — The Real Housewives may have started as reality TV gold, but now it's a fashion-adjacent powerhouse with major marketing potential. Their transition...

Adoption & Foster Care

Influencer Brands Are Making a Comeback

Yes! We're definitely seeing a shift in how influencer-founded brands are being built now — it's less about quick hype and more about long-term...

Family

Fashion Marketers Ditch Clichés on Valentine’s Day

That’s such a refreshing shift, honestly. It’s no longer just about riding the Valentine’s Day or Christmas hype with themed packaging — brands are...